SEO

9 secret ways to get high-quality backlinks

5 mins | Dec 11, 2023

9 secret ways to get high-quality backlinks

Hey there, digital trailblazers! Ever felt like your business website is stuck in the shadows, waiting for that moment in the spotlight? Well, you're not alone. In the vast universe of the internet, standing out is no easy task. But fear not because we've got the key to unlocking the secret weapon – quality backlinks.


Imagine this: Your website is not just a destination but a digital powerhouse, soaring to the top of search engine results. It's not a dream; it's the real deal. In this article, we're breaking down the elusive art of getting quality backlinks – your ticket to online stardom. So, buckle up, and let's dive into the world of digital elevation! 


But before that, let’s have a rundown on what exactly backlinks mean in the digital world. 



What Are Backlinks?

Backlinks, also known as inbound links, are like virtual referrals for your website. Think of them as recommendations from other online entities. When reputable websites link to your content, search engines perceive your site as trustworthy and relevant. The more quality backlinks you have, the higher your website climbs on the search engine results pages (SERPs).


Well, now let’s focus on the vital part of the content for which you have landed on this webpage, i.e., how to get high-quality backlinks. There are many ways through which you can build high-quality backlinks. From creating viral infographics to publishing shareable content, if you use these easy and simple ways, you can get high-quality backlinks within a few months.


So, let’s have a look at the top 9 ways to build high-quality backlinks for your website in 2023.


Top 10 ways to build high-quality backlinks for your website in 2023


I. Be a Source or a Reporter on HARO

HARO, an acronym for Help a Reporter Out, is a free online platform that bridges the gap between journalists seeking expert opinions and sources offering their knowledge and expertise. It serves as a valuable tool for both parties, facilitating a mutually beneficial exchange of information.



Journalists can leverage HARO's extensive database of sources to locate individuals with relevant expertise for their stories. By submitting source requests, they can access a pool of qualified candidates, saving them time and effort in their research endeavors.


Sources, on the other hand, gain a platform to showcase their knowledge and potentially gain exposure in the media. By responding to relevant source requests and crafting compelling pitches, they can establish themselves as credible experts in their respective fields.


The HARO platform facilitates a simple and efficient process for both journalists and sources. Journalists can effortlessly post source requests, while sources can easily receive and respond to inquiries that align with their expertise. By adhering to the platform's guidelines and maintaining professionalism throughout the process, both parties can maximize the benefits of HARO and contribute to the creation of informative and engaging content.


II. Publish news-worthy content on third-party PR websites

When you publish your news on third-party websites, you gain access to a wider audience than you might reach on your own website. This increased visibility can attract more visitors to your site, which can lead to more backlinks.


Additionally, it signifies that they have reviewed and approved your content, lending credibility to your work. This endorsement can enhance your website's reputation and attract more organic backlinks.


Backlinks from high-authority third-party websites can significantly boost your own website's domain authority. Search engines like Google consider backlinks from reputable sources as a sign of quality and relevance, and they factor this into their ranking algorithms.


So, now you understand how important is publishing news-worthy content on third-party websites. Want to get your hands on the most trustworthy list of websites to publish your news content? Drop a message on www.12grids.com


III. Create viral and shareable content on Pinterest and Tumblr

Pinterest and Tumblr are two of the most popular social media platforms for sharing visual content. To create viral and shareable content on these platforms, it is important to understand what makes content go viral.


There are a few key factors that contribute to the virality of content on Pinterest and Tumblr. First, the content must be visually appealing and eye-catching. People are more likely to share content that they find visually appealing, so it is important to use high-quality images and videos.



Creating viral and shareable content on Pinterest and Tumblr can help you get high-quality backlinks in several ways:


  • Increased Visibility and Reach: When your content goes viral on Pinterest and Tumblr, it can attract a large audience and gain significant exposure. This increased visibility can lead to more people sharing your content on other social media platforms and websites, potentially including high-authority sites that can provide valuable backlinks.


  • Brand Recognition and Authority: Viral content can enhance your brand recognition and establish you as an authority in your niche. When people see your content being shared widely, they are more likely to perceive you as a credible source of information. This can make your website more attractive to link to, as it suggests that your content is valuable and trustworthy.


  • Social Signals and Backlink Quality: Social signals, such as shares and likes on Pinterest and Tumblr, can influence search engine algorithms to perceive your content as more relevant and authoritative. This can indirectly lead to more high-quality backlinks from reputable websites.


  • Opportunity for Guest Blogging and Collaborations: When your content gains popularity on Pinterest and Tumblr, you may attract the attention of other bloggers and influencers in your niche. This can open up opportunities for guest blogging, collaborations, and cross-promotion, which can further expand your reach and generate backlinks from relevant websites.


IV. Build Free Tools for your niche

Building free tools for your industry can be a great way to get high-quality backlinks. When you create a useful tool that people find value in, they are more likely to link to it from their own websites. This can help you to improve your website's authority and visibility in search engines.


Here are a few tips for building free tools that will help you get high-quality backlinks:


  • Make sure your tool is useful and solves a real problem: People are more likely to link to a tool that they find valuable. So, make sure your tool is well-designed and easy to use and that it solves a real problem for your target audience.


  • Promote your tool: Once you have created your free tool, you need to promote it so that people know about it. Share it on social media, submit it to relevant directories, and reach out to bloggers and influencers in your industry.


  • Make it easy for people to link to your tool: Provide clear instructions on how people can link to your tool. You can also create embed codes and widgets that people can use to add your tool to their websites easily.


By following these tips, you can build free tools that will help you get high-quality backlinks and improve your website's SEO.


Do you want to build any free tools for your website? Well, get in touch with the 12Grids team. They are the masters of mobile and web applications. 


V. Spy on your competitor’s backlinks

Competitor backlink analysis is the process of researching the websites that are linking to your competitors.



This can be a valuable exercise for a number of reasons, including:


  • Understanding your competitors' link-building strategies: Backlink analysis can reveal which websites are linking to your competitors and what anchor text they are using. This information can be used to improve your own link-building strategy.


  • Identifying opportunities for link acquisition: By analyzing your competitors' backlink profiles, you can identify websites that may be willing to link to your own website. This can be a great way to acquire high-quality backlinks.


  • Tracking your competitors' progress: Backlink analysis can help you track your competitors' progress in terms of link acquisition. This information can be used to benchmark your own performance and identify areas where you can improve.


VI. How to spy on competitor’s backlinks?

There are a number of different ways to spy on competitor backlinks. One common method is to use a backlink analysis tool, such as Ahrefs, Moz, or SEMrush. These tools can provide you with a detailed report of the websites that are linking to your competitors, as well as the quality of those backlinks.


Another way to spy on competitor backlinks is to manually search for backlinks. This can be done by using a search engine to find websites that are linking to your competitors. You can also use a tool like LinkMiner to help you find backlinks.


Once you have identified a list of websites that are linking to your competitors, you can reach out to them and try to get them to link to your website as well. This can be done by sending a personalized email or by using a link outreach tool.



Do you want help in writing an outreach program email that guarantees success for your business? Then, drop an email to sales@12grids.com. 


VII. Ask your management to give interviews

Management executives can play a crucial role in attracting backlinks to their company's website by actively participating in interviews. These interviews serve as a platform to showcase the company's expertise, establish credibility, and enhance brand awareness, making it more appealing to other websites for link-building opportunities.


By sharing insights and perspectives on industry trends and challenges, executives can position themselves as thought leaders, further increasing the company's attractiveness as a source of valuable backlinks. Additionally, interviews can generate social media engagement and attract more website traffic, further contributing to the company's SEO efforts.


VIII. Broken Link Building

Broken link building, also known as dead link building, is a technique used in search engine optimization (SEO) to acquire backlinks from external domains. It involves finding broken links on other websites and offering your own content as a replacement for the missing page.



So, how do you utilize this technique to get high-quality backlinks for your business? Let’s learn them.


To effectively implement broken link building, follow these steps:


  • Find Broken Links: Use backlink analysis tools like Ahrefs, SEMrush, or Moz to identify broken links on relevant websites.


  • Analyze Relevance: Check if the broken link's topic and anchor text align with your content. Ensure your content is a suitable replacement for the broken link.



  • Reach Out to Website Owners: Contact the website owners whose pages contain broken links. Politely inform them about the broken link and offer your content as a replacement.


  • Monitor Backlinks: Regularly check your backlink profile to ensure the links you acquired through broken link building are still active and valuable.


IX. Create original and shareable content

Creating shareable and original content is one of the most effective ways to get high-quality backlinks. When you create shareable and original content, you are more likely to get other websites to link to your content. This is because they will want to share your content with their own audience because they know it is valuable and relevant.


Here are some tips for creating shareable and original content:


  • Write original and informative content: Your content should be original and informative. This means that it should provide new insights and perspectives that people cannot find elsewhere.


  • Make your content visually appealing: Use images, videos, and infographics to make your content more visually appealing. This will make it more likely that people will share your content.


  • Promote your content on social media: Share your content on social media to promote it to a wider audience. This can help to increase the chances of your content being shared.


  • Submit your content to directories and aggregators: Submit your content to directories and aggregators to get it listed in more places. This can help to increase the chances of your content being found and shared.


  • Respond to comments and questions: Respond to comments and questions on your content to show that you are engaged with your audience. This can help to build relationships with your audience and make them more likely to share your content.


X. Affiliate Marketing

Affiliate marketing can be a valuable tool for not only generating revenue but also for acquiring high-quality backlinks. By partnering with reputable affiliates who create informative and engaging content, you can attract more visitors to your website and increase its visibility. 


These affiliates can strategically place links to your website within their content, leading to a more diverse and natural backlink profile. As your brand gains recognition and credibility through affiliate marketing, other websites may be more inclined to link to your content, further enhancing your SEO performance. 


However, building backlinks through affiliate marketing requires a strategic approach. Choose affiliates wisely, provide them with compelling product descriptions, offer competitive commission rates, and monitor their performance to ensure they are generating valuable backlinks. By implementing these strategies, you can effectively leverage affiliate marketing to secure high-quality backlinks and boost your website's overall SEO.


Final Thoughts

In conclusion, building high-quality backlinks is essential for improving your website's visibility and authority in the digital landscape. Following the proven techniques discussed in this article can create a strong foundation for a robust backlink profile.


Remember, the key lies in a thoughtful and strategic approach. Focus on creating valuable, shareable content that naturally attracts links from authoritative sources. Cultivate relationships within your industry and engage in outreach to build connections with other reputable websites.


Here's to building a strong backlink profile and achieving sustained success in the competitive world of online visibility!


Author

Sushant Joshi
Sushant Joshi
SEO Consultant

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