ImageProVision
Services
- UI Design
- UX Design
- Website Development
- SEO
- Content Marketing
- CMS
ImageProVision focuses on processing and detailed analysis of images, along with the development of image processing applications. Their products cater to a wide range of industries including pharmaceuticals, medical sciences, life sciences, agriculture, defence etc.
Year :2022
Category :Content Marketing
Challenges
Despite over a decade in the market, ImageProVision struggled with brand recognition. To help them become leaders in image processing, a new website needed to be redesigned, that aligns with current trends.
Our Approaches
ImageProVision's outdated website lacked usability nd modern appeal, making product access difficult for users. The 12Grids team redesigned the site for a streamlined experience and improved SEO to boost visibility and lead generation.
UI Design
For ImageProVision, the UI design was crafted to emphasize its leadership in the image analytics and physical testing space, while also conveying a sense of innovation and technological advancement.
UX Design
To ensure an intuitive user journey, we focused on developing a user-centric UX design that simplified access to ImageProVision’s wide range of products and services.
SEO
ImageProVision's previous online presence was not optimized for search engines, limiting their visibility in a competitive market. Our team conducted in-depth keyword research, targeting industry-specific terms related to image processing and physical testing.
Web Development
Our approach to ImageProVision’s website development combined technical expertise with a focus on scalability and usability. From streamlined code to responsive design elements, we engineered a site that supports ImageProVision’s long-term growth in image analytics and processing.
Content Marketing
Understanding ImageProVision's need to boost brand authority, we developed a robust content marketing strategy designed to position them as thought leaders in the image processing and testing industry. This involved creating and curating high-quality blog posts, case studies, and white papers that addressed industry challenges and showcased their expertise.
CMS
Understanding ImageProVision's need to boost brand authority, we developed a robust content marketing strategy designed to position them as thought leaders in the image processing and testing industry. This involved creating and curating high-quality blog posts, case studies, and white papers that addressed industry challenges and showcased their expertise.
What The Client Has to Say
“Working with the 12Grids team on our website redesign was a transformative experience for our brand. Despite being in the market for over a decade, we struggled with visibility and engagement. The 12Grids team not only gave our website a modern, intuitive design but also enhanced its usability and SEO.”