Case study · SaaS & Sales Technology
Making a mobile-first CRM discoverable
SEO and content marketing that put a mobile-first CRM in front of the sales community it was built for.
Client
edge CRM
Services
SEO & Content Marketing · Web Application Development · UI/UX Design
Industry
SaaS & Sales Technology
The challenge
The problem we were asked to solve.
edge CRM set out to simplify and automate the daily sales process — but the sales professionals it was built for had no way to find it.
What we did
Our approach, end to end.
- Optimised content and site structure with on-page and off-page SEO techniques.
- Built targeted content — blogs, case studies, landing pages — around real sales pain points.
- Made the platform responsive so users move between mobile and web without friction.
The outcome
A boost in organic traffic and search rankings, with content that educates and empowers sales professionals while converting visitors into users.
Mobile + Web
One platform
SEO
On-page and off-page
0
Delivered